Effective web, video and system solutions for building businesses
Are you ready to get introspective?
Introspective means looking within. A good business consultant should provide your organization with informed and impartial analyses and make recommendations based on what is best for you, not them. Depending on the phase of your business and the current market conditions affecting your business, a fresh outside perspective from an experienced business consultant may be exactly what your company needs to refocus and reinvigorate your operations. We can help you introspect and suggest new ways to maximize your profits, exploit new market opportunities, while streamlining your operations, systems, and cutting costs.
We offer a new perspective from experienced system experts — we know how business consulting needs to work together to achieve clearly defined goals.
At Belchamber Business & Marketing Solutions, we dare to question. Are you ready to shake things up?
Our business consulting service helps you more clearly identify and optimize all the pieces your company relies on to be successful.
There are A LOT of moving parts in any organization. Are your efforts coordinated in a way there’s synergy among your different departments and teams? I’ve always said before you go full bore into advertising I first always make sure the customer service channel is optimized first. Call into your company, or if you are a retailer, visit one of your stores unannounced. Look around, listen. Is every customer in your store treated with respect and deference? When you call in, do you go to voice mail, or worse, does the person who answered the phone unpleasant and rude?
What good is it to drive more traffic to your store or website if they’re not optimized for maximum customer satisfaction?! These are critical business systems, they’re your life blood and that’s why a good Marketing Director should be adamant that these channels get optimized first. This makes complete sense, both in a brick and mortar and the website.
It doesn’t make sense to start any new SEM ad campaigns, paying for clicks to a site that is slow and not focused on what the customer wants and needs. This is the same priority as in-store customer services issues. You have to fix these primal business things first and if your marketing director isn’t asking these questions and attempting to raise the level of customer service, this shows a lack of understanding of your company’s conversion funnel. There’s no sense investing in advertising to send people to a store that can’t convert them into happy, paying customers. These are things our business consulting services can help optimize, and maximize for you!